1.0Bruce Clay, Inc.https://www.bruceclay.comBruceClay - PPC Case Study on Advanced Bid Optimization for National Auto Services Chain - Bruce Clay, Inc.rich600338<blockquote class="wp-embedded-content" data-secret="lL75BaY4eh"><a href="https://www.bruceclay.com/case-studies/auto-care-business/">Performance Tuning the PPC Campaigns of a National Auto Services Company</a></blockquote><iframe sandbox="allow-scripts" security="restricted" src="https://www.bruceclay.com/case-studies/auto-care-business/embed/#?secret=lL75BaY4eh" width="600" height="338" title="“Performance Tuning the PPC Campaigns of a National Auto Services Company” — Bruce Clay, Inc." data-secret="lL75BaY4eh" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"></iframe><script type="text/javascript">
/* <![CDATA[ */
/*! This file is auto-generated */
!function(d,l){"use strict";l.querySelector&&d.addEventListener&&"undefined"!=typeof URL&&(d.wp=d.wp||{},d.wp.receiveEmbedMessage||(d.wp.receiveEmbedMessage=function(e){var t=e.data;if((t||t.secret||t.message||t.value)&&!/[^a-zA-Z0-9]/.test(t.secret)){for(var s,r,n,a=l.querySelectorAll('iframe[data-secret="'+t.secret+'"]'),o=l.querySelectorAll('blockquote[data-secret="'+t.secret+'"]'),c=new RegExp("^https?:$","i"),i=0;i<o.length;i++)o[i].style.display="none";for(i=0;i<a.length;i++)s=a[i],e.source===s.contentWindow&&(s.removeAttribute("style"),"height"===t.message?(1e3<(r=parseInt(t.value,10))?r=1e3:~~r<200&&(r=200),s.height=r):"link"===t.message&&(r=new URL(s.getAttribute("src")),n=new URL(t.value),c.test(n.protocol))&&n.host===r.host&&l.activeElement===s&&(d.top.location.href=t.value))}},d.addEventListener("message",d.wp.receiveEmbedMessage,!1),l.addEventListener("DOMContentLoaded",function(){for(var e,t,s=l.querySelectorAll("iframe.wp-embedded-content"),r=0;r<s.length;r++)(t=(e=s[r]).getAttribute("data-secret"))||(t=Math.random().toString(36).substring(2,12),e.src+="#?secret="+t,e.setAttribute("data-secret",t)),e.contentWindow.postMessage({message:"ready",secret:t},"*")},!1)))}(window,document);
/* ]]> */
</script>
Our SEM specialists helped this Fortune 1000 national chain tune up its AdWords performance. In this PPC case study, see how we increased clicks and conversions while lowering the cost per click (CPC) by up to 41 percent!