Bringing You Live Reports from #SMX West 2016
It’s that time of year: digital marketers from all over the world flock to Silicon Valley to talk SEO, PPC, content marketing, social media and more at Search Marketing Expo (SMX) West on Feb. 29 – Mar. 3.
Every year the conference attracts thousands of attendees as the industry’s best and brightest take the stage to share big picture pep talks, compelling case studies, and the latest best practices they’ve expertly honed. Virginia Nussey and I will be reporting live from SMX West so that, even from your office, you can virtually keep up with all the SMX presentations. Jump ahead to the SMX West 2016 liveblog schedule below to see the SMX presentations to expect on our blog, or read on to discover the many opportunities to connect with the Bruce Clay, Inc. team in the coming weeks.
Where to Find Bruce & Co. at SMX West 2016
- Bruce Clay will lead his acclaimed One-Day SEO Workshop on Feb. 29.
- When night falls, have a drink on Bruce! As always, he’s sponsoring the open bar at the SMX opening reception. Mix and mingle in the San Jose Marriott Ballroom foyer at 6 p.m.
- Catch Duane Forrester on March. 1 at 11:40 a.m. in the SMX Theater as he talks about linkless attribution — and learn why what people say will matter more than ever. #HotTopic
- On March 2, Bruce will share a Solution Spotlight featuring at 9 a.m. at the beginning of the “Essential Steps for Performing an Effective SEO Audit” session.
- David Szetela will share his search marketing insights during the Paid Search Roundtable at 2:30 p.m. on March 3.
- Throughout the entire SMX West conference, you can stop by booth #406 in the Expo Hall to meet our team!
- If you haven’t registered for SMX West, save 10% with this code: WS-BC10
SMX West 2016 Liveblog Schedule
Day 1: March 1, 2016
Time | SMX West Session | Blogger |
9 a.m. | Keynote: What’s the Future of Search? | Virginia |
10:45 a.m. | Getting AMP’d: What You Need To Know About Accelerated Mobile Pages & Google | Virginia |
10:45 a.m. | Local Search AMA: A Roundtable Q&A With Top Local Experts | Kristi |
Noon | Linkless Attribution: Why What People Say Will Matter More Than Ever | Virginia |
1:30 p.m. | Beacons: Opportunities, Limitations & How Marketers Can Use Them Today | Kristi |
1:30 p.m. | How Dynamic Ads Can Supercharge Your SEM Campaigns | Virginia |
3:15 p.m. | What Would Beyonce Do? 5 Fierce PPC Tactics to Make Your Account a Superstar | Kristi |
3:40 p.m. | How Email Marketing Is Revolutionizing Paid Search | Virginia |
4:15 p.m. | What Matters for SEO & Google in 2016 | Virginia |
4:45 p.m. | All Your Google Manual Actions Questions Answered | Kristi |
Day 2: March 2, 2016
Time | SMX West Session | Blogger |
9 a.m. | Getting Started with Twitter Ads | Kristi |
10:45 a.m. | Mastering Direct Response On Twitter: Case Studies For Maximizing ROI | Kristi |
10:45 a.m. | RankBrain: What Do We Know About Google’s New Machine-Learning System? | Virginia |
1:30 p.m. | Behind the Scenes with Bing | Kristi |
1:30 p.m. | Understanding Your Consumer’s Journey – Using Search Science For Keyword Research | Virginia |
1:55 p.m. | Google Analytics Power-Reporting For SEO & SEM | Virginia |
2:15 p.m. | Dark Search, Dark Social & Everything In-Between | Virginia |
3:30 p.m. | PPC Hacks, Tips & Tricks | Kristi |
3:30 p.m. | Advanced Audience Targeting | Virginia |
Day 3: March 3, 2016
Time | SMX West Session | Blogger |
9 a.m. | Essential Analytics Reports That SEOs Can’t Live Without | Kristi |
10:45 a.m. | What You Need To Know About Apple iOS App Search & Universal Links | Virginia |
10:45 a.m. | Brands Talk Search | Kristi |
1 p.m. | How To Care For Your Shopping Campaigns | Virginia |
1 p.m. | How Google Works: A Google Ranking Engineer’s Story | Kristi |
2:30 p.m. | Paid Search Roundtable (PPC Q&A) | Virginia |
Are you headed to SMX West 2016? What SMX presentations are you most looking forward to? Share in the comments!