{"id":79859,"date":"2020-05-08T08:43:35","date_gmt":"2020-05-08T15:43:35","guid":{"rendered":"https:\/\/www.bruceclay.com\/?p=79859"},"modified":"2023-09-06T21:51:56","modified_gmt":"2023-09-07T04:51:56","slug":"yoast-seo-plugin-gaps-bruce-clay-seo-wp","status":"publish","type":"post","link":"https:\/\/www.bruceclay.com\/blog\/yoast-seo-plugin-gaps-bruce-clay-seo-wp\/","title":{"rendered":"Yoast SEO: Plug In the Gaps with Bruce Clay SEO WP"},"content":{"rendered":"
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If you\u2019re like millions of other WordPress publishers, you\u2019re either using or have at least heard of the Yoast SEO plugin. This plugin has allowed publishers from all backgrounds to easily integrate basic SEO into their sites.<\/p>\n
It is a favorite, clearly a market leader, and one that we recommend. If you are not using it, you are missing out on a great tool. And even though Yoast is a household name in the world of plugins, and our recommendation, many others have come onto the market<\/a>. It\u2019s not uncommon for website owners to select a handful of their favorite SEO plugins to accomplish everything they need to do on their site. So I am sure that it will be one of many plugins that you use.<\/p>\n We launched our own WordPress plugin last year to help plug the gaps left by other WordPress SEO plugins<\/a> out there \u2014 including Yoast SEO.<\/p>\n But the good news for Yoast SEO fans: You don\u2019t have to choose between our plugin and theirs. The Bruce Clay SEO plugin is fully compatible with Yoast SEO.<\/strong><\/p>\n We add more power to WordPress by providing non-competing information. We simply give you more data.<\/p>\n Now I\u2019ll show you exactly where our SEO plugin fills in the gaps, including:<\/p>\n The biggest difference between Yoast SEO and the Bruce Clay SEO plugin is that our plugin is powered in real time. Our software-as-a-service (SaaS) tools give advanced analysis right in WordPress.<\/p>\n Our robust SEOToolSet\u00ae<\/sup><\/a> is the force behind the plugin. And, this is complemented by Google Analytics and Search Console data.<\/p>\n What that means is that all recommendations are calculated, in real time, based on your specific competition in the search results and your website \u2014 not general recommendations.<\/p>\n Why is this necessary?<\/strong> It’s because each search query produces different search results and a new set of competition to analyze. We wanted to make sure that the SEO guidance was specific to the insights found when looking at the pages that are ranking right now.<\/p>\n This SaaS functionality impacts every feature of the plugin that I\u2019ll highlight today.<\/p>\n Yoast SEO\u2019s snippet preview allows you to view what the page\u2019s meta information (title plus description) might look like in the search results. It will serve a message if the meta info is too short or too long based on SEO best practices. It will then allow you to see what your meta description would look like in the search results within a preview tool.<\/p>\n\n
<\/a>Real-Time SEO Guidance<\/h2>\n
<\/a>Meta Information<\/h2>\n
Yoast SEO<\/h3>\n