Are you a marketing professional who needs to grasp SEO concepts but not necessarily the technical or day-to-day SEO operations? Bruce Clay has developed this free video training for executives to give you a high-level understanding of search engine optimization.<\/p>\n

In less than one hour, this free course will explain essential SEO concepts that will help you lead your digital marketing team such as:<\/p>\n

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• How a search engine-friendly website impacts online traffic and revenue<\/li>\n
• What factors cause a website to rank in organic search results<\/li>\n
• What spam tactics must be avoided to prevent loss of revenue<\/li>\n<\/ul>\n

  This executive-level overview is excerpted from our gold-standard Bruce Clay SEO Training. Now available online, that course includes 15+ hours of video instruction plus many interactive resources. Visit SEOtraining.com<\/a> for more information on our complete SEO training and membership experience.<\/em><\/strong><\/p>\n

  Watch: Bruce Clay’s Executive’s Guide to SEO<\/h2>\n