![\"Person](\"https:\/\/www.bruceclay.com\/wp-content\/uploads\/2020\/07\/Climber-starting-project-800px.jpg\")
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Launching a new website?<\/p>\n
First, and maybe most important, there is no \u201ceasy button.\u201d<\/strong> There are hundreds of algorithm variables, trillions of websites, and more keywords with variable intent than we can count.<\/p>\n There are far more than 16 steps followed by a seasoned SEO expert. But to keep this simple for you, I have laid out a series of steps with detailed articles on each. This SEO plan for beginners will guide you in the right direction and help you get the ball rolling with your search engine optimization. Let\u2019s dive in.<\/p>\n FAQ: Can you explain the key steps in an SEO plan for beginners? <\/strong><\/a><\/p>\n Use SEO tools and analytics to discover what people are typing or saying as they look for the information, products, or services you offer.<\/p>\n Learn more about keyword research.<\/i><\/b><\/a><\/p>\n Evaluate your potential keywords by finding the websites currently ranking for those terms. If the websites that show up in the search results have similar information, products, or services as you, the keyword is likely relevant enough.<\/p>\n Learn more about evaluating keywords by looking at the competition.<\/i><\/b><\/a><\/p>\n Organize your keywords by category (topics, products, services, etc.). Once you do this, it will be a guide to organizing your website and its content. (I\u2019ll touch on that soon.) Have a good mix of broad and long-tail keywords. And think about how you will combine keywords on pages.<\/p>\n Learn more about choosing keywords.<\/i><\/b><\/a><\/p>\n Analyze the webpages and sites that are ranking for your desired keywords to find out what they are doing so you can meet or beat them.<\/p>\n Learn more about competitive analysis.<\/i><\/b><\/a><\/p>\n Organize your website content in a way that communicates your expertise and authority on a topic to search engines, and allows your audience to find what they need.<\/p>\n Learn more about structuring a website through siloing.<\/i><\/b><\/a><\/p>\n Make sure your site is set up for search engines to crawl and index easily. (And to create a good user experience). This cannot be overlooked.<\/p>\n Learn more about technical SEO.<\/i><\/b><\/a><\/p>\n Create a mobile-friendly site so that you offer a good experience to mobile users and have a better chance of ranking.<\/p>\n Learn more about mobile SEO and UX optimization.<\/i><\/b><\/a><\/p>\n Write original and compelling content that your audience (and Google) will love and want to share.<\/p>\n Learn more about key considerations when writing content.<\/i><\/b><\/a><\/p>\n Make your content perform even better with some best practices in content creation, SEO copywriting, and page optimization.<\/p>\n Create a better user experience and have the opportunity to gain more visibility in the search results by using images, videos, and other rich media.<\/p>\n Create an XML sitemap so that search engines can crawl and index the website better.<\/p>\n Learn more about how to create an XML sitemap.<\/i><\/b><\/a><\/p>\n This is an optional step but a good idea in many cases. Especially for new websites.<\/p>\n Learn more about submitting a website to search engines.<\/i><\/b><\/a><\/p>\n Follow a link-earning (not link-building) strategy that will get people to link to your website\u2019s content.<\/p>\n Learn more about attracting quality links.<\/i><\/b><\/a><\/p>\n Know what it takes to create a website that is in compliance with search engine guidelines, so you can avoid penalties that can reduce or stop organic traffic to your site.<\/p>\n Learn more about avoiding Google penalties.<\/i><\/b><\/a><\/p>\n Monitor the links that point to your site from other websites so that you can ensure they are quality. If they are not, you\u2019ll want to get rid of them.<\/p>\n Learn more about monitoring links.<\/i><\/b><\/a><\/p>\n Monitor performance indicators like search engine rankings, organic traffic to your site, and conversions coming from the organic search channel.<\/p>\n Learn more about how to monitor SEO progress.<\/i><\/b><\/a><\/p>\n Finally, loop! When you are done going through this SEO plan for beginners once, start again knowing that you can win through effort.<\/p>\n For more SEO strategies and tactics, access our great SEO Guide to learn how to do search engine optimization<\/a> now.<\/i><\/b><\/p>\n Search Engine Optimization (SEO) is the cornerstone of digital marketing, but for beginners, it can seem like an intimidating labyrinth of technical jargon and strategies. Don\u2019t worry, we\u2019ll break down the essential steps to kickstart your journey into the world of SEO.<\/p>\n Begin by identifying keywords relevant to your niche. Tools like Google Keyword Planner or SEMrush can help you find high-traffic keywords with manageable competition.<\/p>\n Study your competitors’ websites to see what keywords they’re ranking for and the content they produce. This can provide valuable insights into your own strategy.<\/p>\n Optimize your website’s meta titles, descriptions, and headers with the chosen keywords. Ensure your content is high-quality, well-structured, and includes internal links.<\/p>\n With mobile usage on the rise, make sure your website is mobile-friendly. Google prioritizes mobile-first indexing, so this step is crucial.<\/p>\n Check for broken links, improve site speed, and ensure proper indexing of your website through Google Search Console.<\/p>\n Regularly publish high-quality, engaging content that addresses the needs and interests of your target audience. Content is king in SEO.<\/p>\n Acquire backlinks from reputable websites. Guest posting, outreach, and creating shareable content are effective strategies.<\/p>\n Share your content on social media platforms to increase visibility and drive traffic back to your website.<\/p>\n Use analytics tools like Google Analytics and Google Search Console to track your website’s performance. Adjust your SEO plan based on the data.<\/p>\n If you have a physical presence, optimize your website for local searches. Claim your Google My Business listing and encourage customer reviews.<\/p>\n Improve your website’s user experience to reduce bounce rates and increase engagement. This includes easy navigation and fast load times.<\/p>\n Implement structured data on your website to enhance how your content appears in search results.<\/p>\n Ensure your website has an SSL certificate for secure browsing, which can boost search rankings.<\/p>\n Regularly update and refresh existing content to keep it relevant and up-to-date.<\/p>\n Perform regular SEO audits to identify and address any issues hindering your website’s performance.<\/p>\n Remember, SEO takes time to yield results. Be patient and stay consistent with your efforts.<\/p>\n By following these key steps in your SEO plan for beginners, you’ll lay a strong foundation for improving your website’s visibility in search engine results.<\/p>\n Step-by-Step Procedure: Crafting an Effective SEO Plan for Beginners<\/strong><\/p>\n Launching a new website? First, and maybe most important, there is no \u201ceasy button.\u201d There are hundreds of algorithm variables, trillions of websites, and more keywords with variable intent than we can count. There are far more than 16 steps followed by a seasoned SEO expert. But to keep this simple for you, I have […]<\/p>\n","protected":false},"author":35,"featured_media":82623,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"content-type":"","footnotes":""},"categories":[4],"tags":[1550,1356,1788,1232,1110],"acf":[],"yoast_head":"\n
<\/a>1. Do Keyword Research<\/h2>\n
<\/a>2. Refine the Keyword Set<\/h2>\n
<\/a>3. Finalize the Keyword Set<\/h2>\n
<\/a>4. Do a Competitive Analysis<\/h2>\n
<\/a>5. Structure the Website<\/h2>\n
<\/a>6. Follow Technical SEO Strategies<\/h2>\n
<\/a>7. Optimize the Site for Mobile<\/h2>\n
<\/a>8. Write the Content<\/h2>\n
<\/a>9. Optimize the Content<\/h2>\n
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<\/a>10. Create and Optimize Rich Media Content<\/h2>\n
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<\/a>11. Create an XML Sitemap<\/h2>\n
<\/a>12. Submit the Website to Search Engines<\/h2>\n
<\/a>13. Attract Quality Links<\/h2>\n
<\/a>14. Avoid Search Engine Penalties<\/h2>\n
<\/a>15. Monitor Backlinks and Remove as Needed<\/h2>\n
<\/a>16. Monitor Progress<\/h2>\n
<\/a>FAQ: Can you explain the key steps in an SEO plan for beginners?<\/h3>\n
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