Comments on: How to Do Keyword Research: A 6-Point Checklist https://www.bruceclay.com/blog/how-to-do-keyword-research/ SEO and Internet Marketing Sat, 24 Sep 2022 21:05:23 +0000 hourly 1 By: Matt Edward https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-581648 Sat, 24 Sep 2022 21:05:23 +0000 http://www.bruceclay.com/blog/?p=25699#comment-581648 Thanks for your ideas regarding keyword research, really love your tool suggestions as well. Cheers for this.

]]> By: Joseph https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-550546 Thu, 07 Jul 2022 15:21:22 +0000 http://www.bruceclay.com/blog/?p=25699#comment-550546 Thank you very much for sharing this article! I feel that it is very useful for those of us who have been working with digital marketing for years.

]]> By: Greg Ichshenko https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-547849 Wed, 29 Jun 2022 10:05:49 +0000 http://www.bruceclay.com/blog/?p=25699#comment-547849 If this is used in the right way, then it can reap a lot of benefits. Honestly, there are so many of them. Again and again, I will be reading this blog to get the tips in a good way. They seem to be pretty valuable.

]]> By: AlexM https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-501262 Tue, 28 Dec 2021 03:37:20 +0000 http://www.bruceclay.com/blog/?p=25699#comment-501262 Thank you for sharing this article! This is a really helpful post for digital marketers like me.

]]> By: Cloud ERP Software https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-406751 Thu, 21 Jan 2021 06:50:37 +0000 http://www.bruceclay.com/blog/?p=25699#comment-406751 Keyword research is really a critical phase for any digital marketing person as it takes all the money being spent. This article is much helpful for me. Thank you for sharing.

]]> By: Miraz https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-372851 Fri, 12 Jun 2020 16:38:16 +0000 http://www.bruceclay.com/blog/?p=25699#comment-372851 You cannot do without keyword research tools. If building or managing a micro niche blog, you need this in order to track search volume, find out about ranking, and know your competition. You can use a number of keyword research tool so as to get the best results for your analysis.

]]> By: Dawn West https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-168315 Thu, 25 Jul 2013 03:31:08 +0000 http://www.bruceclay.com/blog/?p=25699#comment-168315 Thanks for the great information. Keyword Research can be overwhelming at times and your blog helps to put it all in perspective.
Dawn

]]> By: Alan Seidel https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-167113 Tue, 16 Jul 2013 17:13:35 +0000 http://www.bruceclay.com/blog/?p=25699#comment-167113 Great information. Keyword research is so important and you hit some very good points in this post! Thanks!!

]]> By: Chelsea Adams https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-165832 Mon, 08 Jul 2013 16:35:50 +0000 http://www.bruceclay.com/blog/?p=25699#comment-165832 In reply to Kurt of Max Revenues.

Hi, Kurt,

First — my apologies as this responses quickly got way too long. Please feel free to skim, skip, or approach as it works for you :)

I think that keyword research and high-quality content creation should definitely work hand-in-hand, and, as you pointed out, it’s essential that you never have the former without a plan to also have the latter.

Keyword research is all about figuring out what people want and how they are asking for it so that you can be in the right place at the right time with the right content. The last part of that equation — having the right content — is really critical. You want to use keyword research to identify need and drive traffic, but, as you mentioned, driving traffic to poor content won’t result in a win for anyone. I’m totally with you on this.

In your comment you mention that you believe “putting out better content is more important” than keyword research — I like the ‘if you build it they will come’ approach, and sometimes it does work, but I do think it’s important to remember that when it comes to the SERP top 10 we’re truly in a game of inches with our competitors. And, as such, I think strong content and keyword research ultimately need to work together — rather than deeming one more important than the other.

While ‘if you build it they will come’ may work if you are the only one who’s ever written about a topic, if you are writing about topics that lots of people are searching for chances are you are not the only one who has ever written about the topic, which means chances are also good that you have lots of competitors who believe their blue link is worthy of spots one, two, or three on page one. Having long-tail keyword phrases included in your articles and in your Meta (IE: The places where Google looks for relevance clues) may just be the small signals Google needs to determine that your article is more relevant — and, accordingly, more worthy of positions one, two, and three — for a high-volume search query.

Great addition to the conversation, Kurt!

]]> By: Kurt of Max Revenues https://www.bruceclay.com/blog/how-to-do-keyword-research/#comment-165257 Fri, 05 Jul 2013 16:30:19 +0000 http://www.bruceclay.com/blog/?p=25699#comment-165257 Nice tips. I get that keyword research is important. I really do. But for most of my sites, I find that putting out just better content is more important. I mean finding the best keywords is awesome… but if the content sucks, then you are just optimizing your bounces! (which eventually leads to lower ranking anyway… right?)

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