Comments on: Should I Bid on Branded Keywords in Our PPC Campaign? https://www.bruceclay.com/blog/should-i-bid-on-branded-keywords-in-our-ppc-campaign/ SEO and Internet Marketing Sun, 13 Aug 2023 21:20:28 +0000 hourly 1 By: eonmorgan https://www.bruceclay.com/blog/should-i-bid-on-branded-keywords-in-our-ppc-campaign/#comment-516669 Tue, 05 Apr 2022 05:34:48 +0000 https://www.bruceclay.com/?p=106846#comment-516669 Although there are two schools of thought on this paid search issue, we’ve put out a detailed argument for why paying on your branded keywords makes sense for your business, no matter what industry you’re in.I am an expert in ppc management services.

]]> By: Robert Stefanski https://www.bruceclay.com/blog/should-i-bid-on-branded-keywords-in-our-ppc-campaign/#comment-469328 Thu, 07 Oct 2021 16:11:17 +0000 https://www.bruceclay.com/?p=106846#comment-469328 In reply to FR002.

Hi FR002,

We find that Q&A, FAQ and How-To structured data seems to be best at helping get featured snippets since they are direct answers to a question that the user may search for, though there are other Schema types that will work to. This structured data should be a direct reflection of what is in the content.

Hope this helps!

]]> By: FR002 https://www.bruceclay.com/blog/should-i-bid-on-branded-keywords-in-our-ppc-campaign/#comment-465833 Fri, 01 Oct 2021 16:47:01 +0000 https://www.bruceclay.com/?p=106846#comment-465833 How have you used structured data to earn featured snippets?

]]> By: Dawid Lisowski https://www.bruceclay.com/blog/should-i-bid-on-branded-keywords-in-our-ppc-campaign/#comment-459741 Mon, 13 Sep 2021 19:21:16 +0000 https://www.bruceclay.com/?p=106846#comment-459741 The best quote from this blog post is ” Don’t Waste Money by Bidding on Branded Keywords”

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